It is completely inevitable!
- Even the best receptionist will not be able to rebook every patient as they leave.
- Even the best recall system will not get 100% success.
Therefore every practice will generate a list of patients who are slipping out of the door.
Patients are busy. They don’t mean to not attend. They just don’t get around to booking. They are as surprised as you to learn that it is 9 month, then 12 months, then 18 months since they came in. After 2 years they start to get embarrassed! After 3 years they just find another dentist.
STOP this happening.
At least once per year your need to get a list of patients who don’t have a future appointment booked and haven’t attended in the past 8 months. Whether you like it or not, these are the patients drifting out of your practice. A good recall system will keep this list short. Unfortunately it will never be zero!
So what are you going to do to reactivate these patients? Send them another boring recall letter? A letter they have ignored a couple of time before!
WINBACK is designed to…winback a high proportion of these patients.
- An eye catching postcard.
- A letter with a Worry Doll included.
- A telephone call.
- A “records” letter
Why Outsource this to EXELA?
Simple. Because you will not do it yourself!
The postcards, letters and telephone calls all need to happen in rapid succession to generate response. If you don’t get it done inside 2 weeks, you are wasting money.
Analysing the data requires advanced excel skills to do it quickly and cleanse the data along the way.
Organising a print and mailing house will cost you more to do yourself then outsourcing. Who will design your postcard and source your worry dolls?
Have you ever tried to make 300 telephone calls in a day?
How can EXELA book appointments?
Simple again. You allocate sessions in your diary. We fill them. Our telephone people are skilled and used to working in collaboration with reception staff.
But what if…
Just fill in the form to the right indicating you interested and we will call you (if you put your contact number in).