Get MORE leads and MORE sales, on autopilot, in 90 days, for less than £1,000.

Hi, I’m David Holland, founder of EXELA and author of the manual for lead generation and marketing for SME businesses, “The Sales Circuit”.

And right now, I’m looking for a select group of business owners who want to implement a simple, practical and proven methodology that results in more leads and more sales, all on autopilot.

Why most business owners don’t get
the results they want, and how to fix it.

I say “simple, practical and proven”, because that’s what every business owner wants.

I speak to a lot of business owners, and so many of them find sales and marketing HUGELY frustrating.

They’ve got a great product, they know they do a fantastic job for their clients, and yet getting more prospects and more new customers remains elusive.

To try to counteract that, they spend more time in their businesses, expending more effort to try and grow.

But they don’t.  

Not through lack of effort or application, but because they don’t know what they need to be doing, and everywhere they look, there’s another guru telling them what they should be doing.

Tactics, strategies, “hacks”, they’re all in plentiful supply, but the truth is that most of them are unlikely to work, and even if they do, it’ll only be for a short time.

The truth is that all most business owners need to get more leads and more customers is:

  • A simple, effective way to generate new leads
  • A proven way of communicating with those leads and bringing them to the point where they become a genuine prospect
  • An operational sales process to turn those prospects into clients

And crucially, those three steps need to happen day in, day out, without relying on the business owner to remember to do them, or finding time to get it done.

Over the last twenty years, I’ve helped thousands of business owners achieve exactly this, using the perfect marriage of proven sales and marketing strategies AND cutting edge automation technology.

I’ve distilled everything I know into a series of basic principles, which I call The Sales Circuit, and each year, I work with a handful of business owners to help them implement each step within the circuit, and reap the benefits in their businesses and personal lives.

What is The Sales Circuit?

Here are the ten simple steps in the process:

  1. 1
    1. Get a quote
    Most customer research starts with this question, “How much is it?”. If you can answer that question while also capturing the prospect’s data, you’re in a great place to convert them into a sale.
  2. 2
    2. Make an offer
    The more quotes you convert, the more sales you make, so ensuring you’ve got a converting offer you can get in front of all your prospects will stand you in good stead.
  3. 3
    3. Sales Process
    The more automated your sales process, the less that falls through the cracks, and the more time you have back.
  4. 4
    4. Lead generation
    Once you’ve got your quoting and sales process dialled, it’s time to generate some leads for it.
  5. 5
    5. Long-term Nurture
    Not all leads convert straight away, but smart business owners recognise the value in continuing to nurture their prospects on a long-term basis, so when they’re ready to buy, there’s only one option.
  6. 6
    6. Client onboarding
    Businesses spend huge amounts of time and energy onboarding clients, with plenty of manual processes and communication. The best businesses automate most if not all of this work, providing a better service to their customers, and freeing up hours of time.
  7. 7
    7. Reviews & Testimonials
    Customer proof has never been more important than now, and yet most businesses don’t have a non-manual repeatable way of soliciting reviews and testimonials. Get this built into your business, and your reviews will grow, as will your reputation and your prospect’s trust in you.
  8. 8
    8. Referrals
    Referrals generally result in the best clients, and smart businesses work out how to get a steady supply of them. If that can be achieved with automation, all the better.
  9. 9
    9. Repeat Purchases
    With the cost of customer acquisition continuing to rise, it’s never been more vital to maximise the value of every customer through your doors. And yet working out how to get your customers to buy again never gets to the top of the ‘to-do’ list. Get it right though, and you’ll need less customers, and the ones you have will be better quality.
  10. 10
    10. Build a Lead Bank
    Leads are the fuel that keeps the whole engine turning, and if you’ve got a steady supply of them, your business is likely to thrive.

The simple truth of marketing is that if you do ALL of these things, you’re going to have a successful business.

The trouble for most business owners is finding the time to do all of them effectively enough.

And that’s where the Sales Circuit Accelerator comes in – a 3 month programme where my team and I work personally with you to implement this methodology, and ensure that within 90 days, you’ve got a set up and fully functioning system in their business that:

  • Generate more leads
  • Nurture more prospects
  • Make more sales

You will have us on hand for the bits where you need to get your hands dirty, ensuring you end up with repeatable, process-driven marketing and sales activity happening in your business automatically.

Over the course of 90 days, you’ll work personally with me to DRAMATICALLY change the way that lead generation and sales works in your business.

After that initial three month period, you’ll have the option of continuing on the Circuit on a month-by-month basis, supercharging your marketing and enjoying the fruits of that in your business and your life, or leaving it there 

Here’s what’s included in the Sales Circuit Accelerator:

  • Initial 1:1 kick off call with me to determine where you’re currently at and set out immediate goals
  • DONE FOR YOU automation templates for each section of the Sales Circuit – built by our coaches, and written by our expert copywriters, you’ll get working templates built into your CRM, with all the hard work done for you
  • Bi-weekly Q&A calls with me to ensure you keep on track, and to get any help you need to ensure you get the Sales Circuit implemented into your business.
  • Detailed videos and worksheets for each section of the circuit
  • Full, FREE membership of EXELA Annual Assistance for the duration of the Accelerator, providing you with UNLIMITED technical assistance with software set up
  • Access to a Private Facebook Group granting access to additional coaching.
  • ...AND I’ll include a copy of my brand new book The Sales Circuit too!

In short, when you join me on the Accelerator, you’ll get all the advice, help and support you need to dramatically transform the amount of leads coming into your business.

Is the Sales Circuit Accelerator for you?

I can’t answer that question for you.

But what I can tell you is that when I finally got lead generation and sales fully automated and set up in my business, my life was a whole lot better.

I wasn’t running around, desperately trying to get enough leads to make my business work.

I wasn’t spending hours on the phone or on the road on speculative sales visits.

Instead, I was watching as leads streamed into my business on autopilot.

I was less stressed.

I slept better.

I had more time to spend with my family.  Nicer holidays.  No worries about money.

And my business was better and stronger than it ever had been before.

Since I ‘cracked the code’ and worked out how to create a lead generation system that truly works, I’ve shown hundreds of others how to do exactly the same, and as you can see from the testimonials on this page, it worked just as well for them too.

So, if you’d like leads on autopilot, allowing you to build a bigger, better and stronger business that delivers you and your loved ones a better, more enjoyable life and eliminates stress and worry at the same time, then the Sales Circuit Accelerator is definitely for you.

“What software do I need?”

The Sales Circuit Accelerator is run on Keap Pro software, so all of the done-for-you work will take place on that platform.

If you’re already a user, that’s fantastic, if you’re not, we’ll get you a 60-day trial so you can participate in the programme

Your Investment

Accelerator is an investment of just £600 + VAT per month for 3 months.

And considering you’ll exit the programme with a fully functioning lead generation system in place, I’m sure you’ll agree that that’s phenomenal value.

However, if you get in quick and confirm your place before midnight on 26th November 2021, you can enjoy a significant, 50% discount, allowing you to get The Sales Circuit in place, in your business, for well under £1,000.

I’m sure you’ll agree that a 50% discount is very generous indeed, which is why I can’t run it indefinitely – there’s a hard deadline of 26th November 2021 to confirm your place to secure your discount, so if you know that you want a place on the Accelerator, you need to confirm that today.

Accelerator is an investment of just £600 + VAT per month, with a minimum commitment of three months.

And considering you’ll exit the programme with a fully functioning lead generation system in place, I’m sure you’ll agree that that’s phenomenal value.

However, if you get in quick and confirm your place before midnight on 26th February 2021, you can enjoy a significant, 50% early bird discount on your first three months, meaning that by the time you make the full investment in month three, you’ll already have much of The Sales Circuit in place.

I’m sure you’ll agree that the offer of a 50% discount on your first three months is very generous indeed, which is why I can’t run it indefinitely – there’s a hard deadline of 26th February 2021 to confirm your place to secure your discount, so if you know that you want a place on the Accelerator, you need to confirm that today.

You are fully protected by our 100% Satisfaction-Guarantee.


I know The Sales Circuit works.  It’s worked for me, and in thousands of the businesses we’ve helped over the years.

However, I fully understand that you don’t want to take any risks with your money, especially right now.

And that’s why I’m offering a full moneyback guarantee.

Join the Accelerator, and if within 28 days you feel like the programme isn’t right for you, just let me know and I’ll refund everything you’ve paid EXELA up to that point.

Secure your place on the Sales Circuit Accelerator now

Confirming your place on the Accelerator is very simple – just click the link below and fill in the simple order form.  Job done, and the first step on your journey to completely transforming your lead generation and sales.

Remember, I’ll be by your side, every step of the way – click the link below now and I’ll see you on the Circuit…

About David Holland.

After successful careers with Proctor & Gamble, Kraft Foods and IBM, David Holland formed his first company in 2000.  Twenty years and five businesses later, he is still obsessed with innovation in business and living life to the full.


A technologist at heart and a realist by design David has cracked the code.  His approach reveals a simple system small business owners can follow to help navigate the digital world and build a business that supports an exciting lifestyle in the real one.