Marketing Automation Setup Sprint 

Learn how to use marketing automation to drive your small business forward in just three intensive online live training sessions.

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You missed out!

You know you need marketing automation to help your business grow, but you don't know where to start 

You're not alone. A lot of people feel overwhelmed when it comes to marketing automation. It's a complex topic that can seem daunting at first.

Small businesses are often too busy and stressed to focus on marketing automation.

They may feel overwhelmed by the topic or feel that they don't have the time to set it up properly.

As a result, their business may not grow as much as it could. 

That's why we're here to help.

In this marketing automation setup sprint, you'll learn everything you need to get started with marketing automation.

We'll walk you through the process step-by-step so that you can feel confident in using marketing automation to grow your small business.

Marketing Automation: Set Up Sprint

Marketing automation has many benefits for small businesses.

With marketing automation, you can:

Increase your marketing reach

Improve your marketing efficiency

Get more leads and customers

Increase sales

Marketing automation can help you achieve all of these goals and more. With marketing automation, you can focus on your business while your system takes care of the process.

Here’s What You’ll Get When You Sign Up

The Set-Up Sprint is a live online training over 3 -days, or just 90-minutes per day.

Each of the sessions is a live stream training that will guide you through how to set up a Keap Pro application that you will be provided with.

Session 1: Keap basics

In the first session, we'll cover the basics of marketing automation with Keap. You'll learn how to create and send automated marketing messages, track your results, and more.

Session 2: Building your marketing automation

In the second session, we'll show you how to build marketing automation that works for your business. You'll learn how to create automation that sends the right message at the right time and track the results.

Session 3: Putting it all together

In the final session, we'll show you how to put everything you've learned into action. You'll learn how to create a marketing automation plan, set up your sales pipelines, and more.

Don't let the complex topic of marketing automation scare you away. 

In just three online sessions, we'll teach you everything you need to get started and see results for your business. Register now!

About Jamie Ferguson

Jamie is one of the worlds leading experts in using technology to automate marketing and sales processes for small businesses.  Jamie is a Certified Consultant for Keap and is Head of Services for the UK Premier Partner, EXELA Limited.

Jamie has worked with thousands of small business customers over the past 8 years and is regarded as the go to person within the community.

Happy customers

Casey Ayars

Promotional Staffing Agency


Jamie, from EXELA, helped me learn Keap and he was AMAZING! He's knowledgeable, efficient, and a pleasure to work with. We will definitely be using Jamie and the EXELA team to help us with our Keap automations and campaigns. 

Thank you, Jamie!

Francesca Aiken 


Eye opening experience

Jamie has incredible knowledge of automation software. He’s has been an asset to my business in setting up our automated customer journey, and helping me to learn how to create the automations i need. I highly recommend partnering with EXELA for your online marketing and customer journey needs. It’s been an eye opener into the possibilities of how my business can run so much more efficiently.

Thank you team Jamie and team EXELA.

Andrew Grove

Accounting & Business Consulting

Expertise to solve problems and answer questions

EXELA delivered training via 4 Zoom calls when I adopted the application, Keap.

The consultant, Jamie, clearly had the expertise to solve many problems and answer questions. In addition, he was keen to maximise the use of the CRM product for my business.

Overall, I am extremely happy with my experience of EXELA.

Workshop Modules

More detail about what is covered


Monday: Functionality & Set Up

In this session you will learn about the marketing & sales automation features of Keap.  You will set up your application to personalise it to your brand.

By the end of the session you will have a contact form with follow up emails set up and ready to be inserted onto a webpage.

In addition, you will learn the approaches you can take to kick start your lead capture and follow up.


Wednesday: Short Term Nurture

Day 2, and you are already in the lead capture business!

In this session you will set up your short term nurture sequences that will convert your new leads into well informed and motivated buyers.  You will set up appointment booking links so that your prospects can book themselves into your diary. 

You will learn how to change and adapt your email messages based on the behaviour of your readers.


Friday: Sales Pipeline

Now that you have new leads who are well informed and motivated you will set up a sales pipeline(s) so you can track your sales opportunities and convert them into paying customers.

You will learn about Easy Automations that will save you hours of manual follow up and increase your sales conversions.


Bonus Session: Private Set Up Session

Once you have the basics set up you will want to understand how to accelerate the power of marketing and sales automation in your business.  For every person who has attended all three sessions, you will be able to book in for a private 1:1 session with an experienced automation specialist. 


Courtesy Premium Membership

We are please to extend to you one month Premium  Membership of the award winning EXELA Assistance Programme with our compliments.

Membership provides you with the opportunity to benefit from unlimited tickets to all 8 of our live workshops where you can learn more about how to us your Keap Pro application.

In addition you will receive unlimited email assistance.

Event Bonuses

We are delighted to offer you 3 exciting and exclusive bonuses for participation in the Set Up Sprint!

Bonus 1 - Keap Pro

We will provide you with a Keap Pro application for you to work in completely FREE for the duration of the Sprint.

If you choose to retain the software we will transfer ownership of it to you.

Bonus 2 - Premium Membership

Complementary premium membership of the Assistance Programme provides you unlimited tickets to the 8 Keap Pro workshops for you and your team.

Bonus 3 - 1:1 with David Holland

You will be provided with a 1 hour 1:1 session with David Holland.  David is the Founder and CEO of EXELA and is regarded as an international authority on how to implement technology within a business.

How much does it cost?

Here is what you get:

  • Keap Pro Application for 30-day worth £79
  • EXELA Premium Membership for 30-days worth £49
  • 3 x 90 min set up sessions worth £393.75

Total worth £521.75

Here is what you pay:

£5.21 plus VAT

That is a 99% discount!

The only reason to charge any fee at all is to reduce no-shows!

We know that if we collect some money, even only 1%, people are more likely to turn up for the sessions.

Please select the start date that suits you best.  Session run on the Monday | Wednesday | Friday of that week. 

When you click on a date you will be taken to a check out form that will collect payment.  Your booking will be confirmed my email and you will be sent event invites for your personal diary.

Select the Next Available Date

What makes us different

I bought Keap (formerly Infusionsoft) to support the marketing of my small business in 2006.  By 2009 EXELA had become and expert user of the systems and I decided to focus on helping other small businesses get the benefits of marketing & sales automation.

We became a reseller and expert coaching and support business.  Since then we have working with over 4500 companies to implement Keap in their business.

We have a small team of 5 coaches who are passionate about helping small businesses to grow using technology.  We specialist in Keap but we know many other packages as well.

We are the most successes Keap reseller and support company in the EMEA region

Here’s what people are saying about the EXELA Team

Eli Sousa

Language Teacher

Streamline my processes

The most professional business consulting sessions I've had in my life. My coaches professionalism and keen attention to detail were crucial in helping me see opportunities that weren't clear to me before. Because of her expert help, I could streamline my processes and can see how I will benefit from having more time to take care of my business instead of simply managing it. Thank you!

James Alexander

Soccer Coaching School

Extremely Knowledgeable

Jamie and the team did a fantastic job at getting us up and running, using the Keap software. Extremely knowledgeable at suggesting tips, questions ways of working all in the manner to make the most of the investment.

Highly recommend Jamie and the team.

Beatrice Lugano


Focused and straight to the point

Working with EXELA was great. I appreciated the focused and straight to the point sessions, the super useful recaps and the recordings. It really has been a top user experience. Andy is a great coach, his way of explaining things is clear and his positive attitude really makes you achieve the goals in no time. Working with him is awesome, and the overall experience really positive.


What is the cost of the Sprint

It is £3.41!  We will provide you with the use of a Keap Pro application and all the training and support you need to set up the application and embedded it in your business.  There are no contracts and you are not committed to using the technology at the end of the sprint.

Obviously, we hope that you will see the great value of automating your marketing and sales processes and decide that the small costs involved will deliver great returns for your business.

Is there any commitment

No.  All we ask is that if to take one of the places you respect our commitment to you and turn up for each session.  At the end of the Set Up Sprint you will be given the opportunity to take ownership of the Keap application and to join the EXELA Membership.  It will be up to you.

Why are you providing this programme free

We are convinced that once you see and experience the benefits of using marketing and sales automation in your business you will be inspired to set yourselves aggressive growth targets and really work to scale your business.  We would like to be your partner in that adventure and we are prepared to invest some of our resources to make that happen.

What happens at the end of the sprint

The sprint consists of 3 x 90-minutes live online training session.  During this time you will be setting up your Keap application.  If you attend all three session you will be offered a bonus session where you can work 1:1 with a coach to personalise your application further.

During that time you will also be granted access to further workshops as a benefit from your membership of the EXELA Assistance programme.

After 30-day from the first Set Up Sprint session you will be asked if you wish to continue using your marketing and sales automation system (Keap).  If you do we will transfer the ownership, and responsibility to pay for the application, to you.  You can chose to remain an EXELA Member or not.

If you do not wish to use the Keap application you do not have to.  You will loose access to the benefits, but there is nothing to pay.

We look forward to serving you

Using marketing and sales automation technology has changed my life. I was able to attract the right sort of customers and serve effectively.  I am so proud of the team that EXELA has become and the work that we do to enable gritty entrepreneurs to growth their own businesses and change lives.  I hope you will join us in the journey.