Discover how you are performing on “The Circuit” and multiply your results

Take a test drive around The Circuit and find out what to focus on to improve your marketing and sales performance.

What you get

The output of the quiz is a radar diagram and step-by-step guide.

Easy to understand Radar Diagram

Visualise your current situation at a glance.

Detailed Step-by-step Guide

You will receive a detailed report with suggestions for what to do to improve each sector.

Tools and Resources

Access to free tools and resources that you can use

why work with us?

Over 500+ Successful Projects and Still Counting

Strategy & Research

As the largest Keap/Infusionsoft Partner in the UK for the past 10 years, we have worked with over 5,500 customers to implement Marketing and Sales Technology.

Our research and experience in baked in.

Design & Development

We like simple.  In fact we insist on it.
Every tactic and technique we suggest is very simple to implement and to use.

No complex campaign with unmanageable human processes. 

Training & Support

We pride ourselves on working with our customers to training them how to use technology effectively in their business. 

We love to see our customers making small gain that add up to big success.

about us

We use our experience to create yours

EXELA is led by David Holland, a former Procter & Gamble, Mondelez, and IBM who has owned and operated a number of small businesses since 2001.  

Each of our coaches is certified in a number of marketing technology solutions and has worked with hundreds of customers to deliver results.

Everything we suggest is very practical and easy to implement.  We dislike complexity and believe that simple solutions are easier to to use.  We understand that humans drive your business and technology enables the humans.

approach

Discover how we make a difference with your company

We follow an "Agile Approach" to projects!

We work with you to identify the things you "could do".  Then we priorities based on effort (cost) and return. 

This gives us a task list of high priority micro-projects that we can attack.  We stet a very short time window, say 10 days, and work to develop a solution for you.  We review the results together and adapt.

The benefit is this approach is fast results and no wasted effort.  You are always getting the tools you need to develop your business.

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Mark Hammond OWNER, Marquee Hire Business Safety Solutions

We've started to build my first campaign, it was an absolute breeze because of what I had learned.

Hello, my name is Mark Hammond. I run a marquee high business, specializing in small marquees for going back garden.

I've been using EXELA as my preferred infusion partner since February now. I've been extremely pleased with them. It's my first time using Infusion Soft, and the team at EXELA made sure I was well equipped right from the start.

The trainer I got early on gave me a real good head start. Gave me a feeling that I wanted to jump in as soon as I left the classroom. The training that David and EXELA gave me was well worth it, and when we've started to build my first campaign, it was an absolute breeze because of what I had learned. The training team had totally patience with us Infusion newbies, and sent us on our way. Now, using Infusionsoft is dead simple. I can even call EXELA if I have a minor issues, and having trouble with, and they'll help me resolve it.

Would I recommend David and EXELA to my friends and colleagues? Yes, of course. I still do, and I've probably recommended about half a dozen people to them already. The return on investment with Infusion and EXELA's training is far too great to turn down, and Infusion soft is a very large cog running my business. Without EXELA , my business wouldn't have grown anywhere near as much as it has done this year, so a big, big thank you to David and the team at EXELA for being a part of that.

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Brian Young Painter

He also has amazing ideas

David is great at finding out what your needs are then finding solutions within Infusionsoft to suit your needs. He was always quick to respond as well whenever I had to email him a question. He also has amazing ideas which helped my sales process immensely. My closing ratio before I met David was about 33%. After implementing a webform 1 and 2 process, it helped me qualify my leads much better, saved me time, and helped me close at a much better rate. I am now closing close to 50% of my leads with this new process David implemented. The other thing David has helped me with is automation. I can now through opportunity management sell my clients through the different stages. This is also helping my closing percentages. But just importantly its saving me TONS of time, which is my most valuable commodity. My goal is to have the greatest, most efficient, technologically advanced sales machine in the industry and I look forward to having David help me achieve that goal.

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Michael Joslin DIRECTOR, Marlin Catering Solutions

"I'm loving it. Looking forward to going onto a new course doing some of the life cycle marketing."

Okay, so hello to David and EXELA and Infusionsoft fans. I've been asked by David to leave a quick video detailing why I love EXELA, which I do, not just saying that and probably why I like Infusionsoft. So, my name is Michael Joslin, I'm from Marlin Catering Solutions and I suppose I'll take you from the top.

There's lots of CRM systems out there. Some very good, some not so good. Came across Infusionsoft, contacted their offices in the States who put us in touch with EXELA, bought the full package and they have impressed me continually from the start, both Infusionsoft and EXELA, from the setup process and acquiring the system, right the way down to the training. The best way I can describe that is, wanting to get into a new hobby such as fishing, not having a clue how to do it, but going out and buying the best rod, bait, tackle box and all the things that go with it and going to a lake and then wondering why you're not catching any fish. You need someone to show you how to fish, you need someone to show you how to work the equipment that you've purchased and that's something that I think the other CRM systems lack, is that you spend loads and loads of money and you can buy a really good system, but you don't know how to make the most of it, how to access its full potential and if you can't access that full potential, then you're not going to access the full potential of you and your business.

So, I'm Marlin Catering Solutions. Our business rapidly started to grow and we needed a way of keeping track of everything, that's why we decided to get a CRM system. We've since opened another company and then put a group structure in place, so that I can now send via Infusionsoft emails, news broadcasts and things like that, from my group, but target specific customers depending on which company they fall underneath and I can do that really nicely and easily using the tags, which I don't think the other CRM systems have and I don't think without EXELA and the training that I got on my start course, I don't think I would know how to utilise those and I probably would have given up.

The other thing I would definitely recommend if you're going to go with Infusionsoft and you're going to go EXELA, is almost certainly get the data capture through Outlook app, that you can get, so during your course EXELA will show you how to download different attachments and apps, most of which are free. The useful ones are free and they just round off and make your experience of using Infusionsoft a little bit better and the one that I absolutely love is the app that links Infusionsoft direct to your Outlook, so if someone sends me an email I can pull up all their details really, really quickly from within Outlook. I don't even have to go into Infusionsoft. If that person sending me the email is someone that's not known to me, I can then just click on the Infusionsoft sidebar and grab their details, their email address, phone numbers and everything, straight from their email that they've sent me and they're in my CRM system. So, it makes capturing data really easy. It makes using that data really easy and getting the most out of your business by target marketing to your customers, to your potential customers.

So, I'm loving it. Looking forward to going onto a new course doing some of the life cycle marketing as and when I've got time. The good thing and it's a nice problem to have, the good thing about EXELA's training and the Infusionsoft software is, that you will get busier and so as and when I've got the time to go back down to Cheltenham, I'm definitely be going to do the life cycle marketing course and I'm employing a new member of staff. I'm in Essex, he's going to be Taunton, so Cheltenham's really, really local for him. He's going to drive up and he's going to have to do the start course so I can get a bit of help from someone else who can use Infusionsoft in the company, and that's the good thing is that, EXELA can always do the training for as many members of staff or as many users as you've got, so that the whole company can get the use out of the software.

So, anyway, hope that's enough. I'm guessing my name's going to be on this video, so if there's any people that want to ask questions on how I utilise it, then please feel free to send me a direct Facebook message and I'll either put you back in touch with David at EXELA or answer the question myself if I know the answer.

So, good luck and hope everyone's running very successful businesses. If you're not, get Infusionsoft and then you'll probably start. So, see you later, take care, bye bye.

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Adam Johnson Business Owner

"I guarantee you will see returns from it, because I have. It's worth every penny."

Hello, my name's Adam and I've done two courses and was referred to them by Infusionsoft after signing up with them and I've since done the Life Cycle Marketing course, as well as the Infusionsoft start course.

Now, the Infusionsoft start course is for the purpose of tackling Infusionsoft if you're an absolute beginner. Obviously, which I was. It lasted a day, and in that time myself and the other class members ended up completely out [inaudible 00:00:25] with the system. Everybody left happy and I actually had several campaigns ended up working the very next day.I've not actually needed any help myself, but I'm a member of the Facebook support group, which is brilliant. Everyone's asking questions and they get answered immediately. As [inaudible 00:00:44] to do the Life Cycle marketing course, which was led by David Holland.

I was incredibly impressed with this. If you're a business owner, I would strongly recommend doing it, particularly if you're a start-up. I thought I'd quite a good idea about marketing, but I left after that course looking at it in a completely different light. David is a very smart bloke and he knows what's he's talking about. He actually came up with lots of ideas that I would ... actionable ideas that I went on and actually did in my own business.Infusionsoft skills paired with Life Cycle Marketing knowledge is a killer combo. I guarantee you will see returns from it, because I have. It's worth every penny. So, I strongly recommend booking yourself in, if you haven't already. Good luck.

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"It really helped me understand Infusionsoft and how it can help my business."

Hi, my name is Chris from CDC Accounting Limited, and today I just wanted to send a video testimonial for David Holland and all the guys over at EXELA. I've known David for about a year now, and 12 months ago I went on some Infusionsoft training, very informative days.

Actually been on four or five days training since.

It really helped me understand Infusionsoft and how it can help my business. I've also used their support team. I had a particular issue with what I was doing with the campaign, sent an email off to their support team. Within minutes somebody had arranged a call. Later that day we had that call and solved the issue. Fantastic service.

I've also been quite recently to an event that they put on for full business owners. It wasn't a how to use Infusionsoft or how to sell Infusionsoft day. It was a how to make your business better day, networking with other businesses, with other uses, and it was really informative, really great day.

Thanks again to David and your team for putting that on. We love Infusionsoft and we'd recommend it to anybody, and EXELA. Cheers.

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Jonathan Harris Marketing Manager, AgentCentric

we're also able to much better manage our internal workflow

Good afternoon. Jonathan here, from AgentCentric, and this is just a quick video testimonial in support of David Holland and his fantastic team there at EXELA Cheltenham.
We came on board with Infusionsoft a few months ago and I have to say that from point one through all the various training sessions and also the one-to-one coaching with people like Jamie, have just been invaluable. Our own business has been growing rapidly since, but it's also helped, in a huge way, our internal management.

As well as automatic lots, the stuff that had previously taken us an absolute age to do, we're also able to much better manage our internal workflow and staff by using the Infusionsoft features such as tasks, and such like. But yeah, I couldn't recommend Infusionsoft and the support that comes with it through EXELA high enough. I would give it a go, so do have a look.Get in touch with Dave and the guys on his team, as they're absolutely fantastic. Very open, very warm, and more than happy to help.Cheers for now, and have a great afternoon. Bye.