What is campaigns logic?
When we refer to the term 'campaign logic', we're essentially talking about decision diamonds.
Hidden outside of the menu within Keaps advanced automation builder, they're often missed by many casual Keap users. However, decision diamonds can be an crucial tool for many businesses looking to build more comprehensive automations.
They enable you to re-route contacts down multiple or different paths of automation depending on their tags, custom field values, and more.
This is great for upsell campaigns or for businesses with multiple product packages that appeal to a slightly different audience.
There's a huge range of additional use cases, some of which we'll cover in this module!
What we'll cover in this module:
In this module we'll cover everything from the basics, right through to the most advanced features of decision diamonds in Keap. We'll show you where to find decision diamonds, how to use them, and even give you a real world example to put it into context.
The lessons included are:
- The Basics Of Decision Diamonds
- Making Amendments To Your Diamond
- Using Tags In Decision Diamonds
- Additional Options In Decision Diamonds
- A Real World Example
Lets begin!