The Anatomy of The Perfect Landing PageWhat Is A Landing Page?A landing page is a web page that is within your website that a web visitor can “land” on or arrive at.When we talk about landing pages in advertising and marketing, usually we talk about them in a sense that we direct traffic to the
Case Study: Contact Lists with Success InsiderTHE CLIENTTim Han, owner of Success Insider, provides education for people who refuse to settle for being average or mediocre. The company supplies both personal and business development and education to excel high achievers, entrepreneurs & CEOs to enable them to achieve their full potential.THE PROBLEMUsing social media and
AIDA: The Structure Of Effective CopyGood copy has four key elements, which copy-writers know as the AIDA formula. It’s old school, but it works, and that’s why you should bear these four fundamentals in mind while you’re writing:Attention. You need to grab your reader’s attention, so they’ll pick up your letter/blog post/newsletter and start reading.Interest.
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