By David Holland

May 15, 2022


0 comments

Automate Your Content Marketing Efforts with EXELA

Are you struggling to keep up with your content marketing efforts? Are you finding it difficult to generate new ideas and get your content out there? If so, you need to check out EXELA. We can help you develop a content plan/calendar and automate the distribution of your content across all of your assets, including email, social media, and your blog. This way, you can focus on generating quality content that will help you attract new prospects and keep existing customers engaged. So what are you waiting for? Contact us today to learn more about our content automation services!

1. Automated tools to help with content distribution 

As a content creator, you're always looking for ways to get your content seen by more people. And with the vast number of options out there, it can be overwhelming to figure out where to start. But thankfully, there are now automated tools that can help with content distribution.

With a tool like Hootsuite, you can easily share your content across multiple social media channels with just a few clicks. You can also schedule your posts in advance, so you don't have to worry about manually sharing your content every day. Plus, Hootsuite provides insights on how your content is performing, so you can adjust your strategy accordingly.

Another great option is BuzzSumo. With this tool, you can see which pieces of content are getting the most engagement and shares. This information can be incredibly valuable in deciding what kind of content to create in the future. And like Hootsuite, BuzzSumo also allows you to schedule your content in advance.

But the best tool that will drive traffic to your content is email. Sending regular emails to your email list will get your eyeballs on your content. The tool EXELA uses itself and with our clients is Keap.

2. Tools to help you manage your social media accounts 

Anyone who spends any time on social media knows that it can be a huge time sink. Keeping up with multiple accounts can be a full-time job, and it's easy to get lost in the never-ending scroll of posts.

However, there are some tools that can help to make social media management easier. For example, Hootsuite provides users with a dashboard where they can view all of their social media accounts in one place. This makes it easy to quickly see what's going on with each account and to respond to any notifications.

Buffer is another tool that can help users to schedule and publish content more efficiently.

By pre-writing and scheduling posts, users can free up some time to actually enjoy using social media instead of feeling like they're always working.

There are also many tools that can help with things like analyzing data and tracking engagement. With the right tools, managing social media doesn't have to be overwhelming.

3. Tools that can help you create and design visuals for your content 

When it comes to creating engaging content, visuals are key. But if you're not a graphic designer, you might be wondering what tools you can use to create stunning visuals. Luckily, there are a few different options available.

Canva is a popular online tool that offers a wide range of templates for everything from social media posts to infographics. If you're looking for something more advanced, Adobe Photoshop and Illustrator are industry-leading software programs that can help you create professional-looking visuals.

And if you want to get really creative, you can even design your own graphics using a tool like GIMP or Inkscape.

No matter what your skill level or budget, there's a tool out there that can help you create beautiful visuals for your content.

4. Tools to help you research and gather data for your content 

As a content creator, it's important to stay up-to-date on the latest news and developments in your industry. However, manually combing through hundreds of websites every day is not an efficient use of your time.

Fortunately, there are a number of tools that can help you quickly and easily find relevant information. For example, setting up Google Alerts allows you to receive real-time updates whenever new content is published on your topic of interest.

Similarly, RSS feeds can be used to aggregate content from multiple sources into a single feed that you can easily scan for relevant articles.

By taking advantage of these tools, you can spend less time gathering data and more time creating high-quality content.

5. Tools to monitor your website's analytics 

Any website owner knows that it is important to track your website's analytics in order to gauge its success. There are a number of different tools available that can help you do this, and choosing the right one for your needs is essential.

One popular option is Google Analytics, which gives you detailed information about your website's traffic, including where visitors are coming from and what pages they are viewing. Another useful tool is Piwik, which offers similar features to Google Analytics but is open source and therefore free to use.

Regardless of which tool you choose, monitoring your website's analytics is a crucial part of understanding its performance and making necessary changes.

Don't know where to start?

Schedule an informal Zoom chat with a marketing expert who will gladly provide you with advice and suggestions.

About the author

Nice bloke with practical ideas. Former Procter & Gamble, Kraft and IBM sales and marketing executive. Became a business owner 20 years ago. Started multiple businesses including EXELA which is the most successful Keap® & Infusionsoft™ reseller in the EMEA region.

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