By David Holland

May 13, 2022


0 comments

How Web Calculators Can Help You Increase Conversions

Do you want to increase conversions on your website? If so, you should consider using web calculators. Web calculators are a great way to help your prospects answer their burning questions. They allow your prospects to calculate and answer their own questions, which builds trust and credibility. Additionally, web calculators can help you collect valuable information about your prospects' situation. Our team at EXELA can help you create custom web calculators that are both compelling and effective. We will also link the opt-in form to your CRM Systems or provide you with a low-cost marketing automation solution. This provides you with valuable information about your prospects' situation while also collecting their contact information.

1. What are web calculators and how do they work?

Web calculators are widgets on your website that allow your visitors to enter a few pieces of information and receipt a calculated answer. There is usually a simple calculation performed invisibly in the back-end o the calculator.

By allowing prospects to answer their questions, web calculators help you to engage potential customers and collect valuable information about their needs. 

2. Why are web calculators important for service businesses' websites

Visitors to service company websites may have technical issues that they want to be resolved. The calculator might be of assistance to visitors while collecting contact information for follow-up.

"How much will it cost?" is a common inquiry. While the answer is frequently "it depends," if you can give an estimate, you'll be able to let the visitor determine whether they are ready to buy your services.

3. How can you use web calculators to increase your website's conversion rate and improve your bottom line profits?

Web calculators can be used to increase your website's conversion rate and improve your bottom line profits. By providing visitors with an easy way to calculate values or perform conversions, you can encourage them to take action on your site. This can be anything from signing up for a newsletter to making a purchase. web calculators can also be used to gather data from users. For example, you could use a calculator to determine how much money users are willing to spend on a product or service. This information can be used to improve your pricing strategy and boost your profits. Whether you're looking to encourage visitors to take action or gather valuable data, web calculators can be a useful tool.

4. Are there any other benefits of using web calculators on your website beyond increased conversion rates?

In addition to the obvious benefits of increased conversion rates, web calculators can also provide you with useful data for your sales conversations. By understanding the specific needs and wants of your visitors, you can tailor your sales pitch to address their individual concerns. In a world where consumers have more choices than ever before, this kind of personalization can be the difference between making a sale and losing out to the competition. So, if you're not already using web calculators on your website, now is the time to start taking advantage of this powerful tool.

5. How do you go about choosing the right calculator for your website, and what should you consider when making that decision?

There are a few things to consider when choosing the right web calculator for your website. First, you need to decide what type of calculator you need. There are a variety of calculators available, including financial calculators, math calculators, health calculators, and more. Once you've determined the type of calculator you need, you can begin narrowing down your options.

Next, consider the features that are important to you. Some web calculators are very simple and only perform basic functions, while others are much more sophisticated and offer a wide range of features. Consider what kinds of calculations you need to be able to perform, and look for a calculator that offers the features you need.

Finally, take into account the design of the calculator. You want to make sure that the calculator is easy to use and that it will fit well with the overall design of your website. Look for a web calculator that is both user-friendly and visually appealing. By taking all of these factors into consideration, you can be sure to choose the right web calculator for your needs.

6. What are some of the best (and worst) practices when it comes to using web calculators on your website?

Web calculators can be a great way to engage website visitors and encourage them to interact with your content. However, there are a few things to keep in mind in order to ensure that your web calculator is effective and user-friendly.

One of the most important things to consider is the purpose of your web calculator. What do you want visitors to accomplish by using it? Make sure that the calculator is designed with this goal in mind, and that it is clear what visitors need to do in order to get the results they're looking for.

It's also important to ensure that your web calculator is accurate. This means testing it thoroughly before making it live on your site. Nothing will turn visitors off more quickly than getting incorrect results from a web calculator.

Finally, make sure that your web calculator is easy to use. Visitors should be able to understand how to use it without needing any special instructions. If your web calculator is too complicated or difficult to use, chances are good that visitors will give up and move on to something else.

By following these best practices, you can ensure that your web calculator is an effective tool for engaging website visitors and encouraging them to interact with your content.

If you're looking for a web calculator solution that is tailored to your specific needs, EXELA can help. We'll work with you to select the best technology for your project, design a calculator that meets your requirements, and build it out so it's ready to be used on your website. Whether you need a simple calculator for a single page on your site or a more complex tool to provide calculations for an entire web application, we have the experience and expertise to deliver a solution that meets your needs.

Contact us today to learn more about how we can help you create a web calculator that works for you.

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About the author

Nice bloke with practical ideas. Former Procter & Gamble, Kraft and IBM sales and marketing executive. Became a business owner 20 years ago. Started multiple businesses including EXELA which is the most successful Keap® & Infusionsoft™ reseller in the EMEA region.

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